Corporate Social Responsibility
Debenhams Sustainability Report
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We aim to continue the work around responsible sourcing and consumption through:


  • Purchasing Practices:
    Creating improvements around purchasing practices to provide a positive social and environmental impact within our supply chains. This will be done through education of our support centres’ colleagues and engagement with collaborative industry initiatives such as ACT Living Wage and the Ethical Trading Initiative (ETI).
  • Educating our Customers:
    From 2019 Debenhams will introduce in-store CSR Ambassadors, who will engage with customers to promote Debenhams sustainability initiatives. In-store CSR Ambassadors are embedded into store to:
    • Lead by example in encouraging members of staff towards reducing our environmental impacts.
    • Engage with our customers to promote Debenhams sustainability initiatives.
    • Contribute ideas, suggestions and initiatives.
  • Debenhams Support Centre Sustain Initiatives:
    • 100% of print toners are returned to Lexmark for recycling
    • Where possible we repair and reuse all hardware, such as laptops, mobile phones, desk top computers, screens, batteries etc. If we are unable to repair hardware it is recycled by a third-party disposal company.
    • Debenhams partner with the charity Newlife, to collect textiles from support centres via ‘Donation Stations’. This partnership helps divert waste from landfill by recycling and re-using faulty damaged goods.
    • All plastic cups and spoons have been removed from support centre kitchens and replaced with ceramic mugs and spoons.


  • Responsibly Sourced Cotton

We are committed to sourcing 100% of our cotton as ‘more sustainable’ by 2022. ‘More sustainable cotton’ includes better cotton, organic or recycled cotton’. 


  • Better Cotton Initiative (BCI)

We’re proud to announce that on 1st August 2019 we became a member of the Better Cotton Initiative (BCI). BCI the is largest cotton sustainability programme in the world. Their objective is to make global cotton production better for the people who produce it, better for the environment it grows in and better for the sector’s future. By 2020, BCI aim to support 5 million cotton farmers to improve their livelihoods by adopting sustainable agricultural practices.

Better Cotton is sourced via a system of Mass Balance. For more information visit: 

In 2019, our investment enabled BCI to reach and train almost 1,250 farmers on more sustainable practices. As a result of this investment, Better Cotton was produced on almost 2,250 HA of land (equivalent to around 3,150 football pitches).

In 2019, an estimated 1 billion litres of water were saved as well as an estimated 657 kg of pesticides were avoided thanks to our sourcing of Better Cotton.