We aim to continue the work around responsible sourcing and consumption through:
- Purchasing Practices:
Creating improvements around purchasing practices to provide a positive social and environmental impact within our supply chains. This will be done through education of our support centres’ colleagues and engagement with collaborative industry initiatives such as ACT Living Wage and the Ethical Trading Initiative (ETI)
- Sustainable Product Initiatives:
Establishing the Sustainable Product Working Group (SPWG), with an aim to focus sustainable product initiatives ensuring collaborative with a shared approach across Fashion and Home.
The first project of the SPWG was to research the current sustainable cotton initiatives, and to recommend the most suitable initiative for Debenhams. Future projects are to focus on other sustainable materials and fibres.
Sustainable product is already in the business – REPREVE denim. This contains recycled materials such as plastic bottles and so results in the reduction of the use of petroleum and the emission of greenhouse gases.
- Educating our Customers:
From 2019 Debenhams will introduce instore CSR Ambassadors, who will engage with customers to promote Debenhams sustainability initiatives.
Debenhams carries out testing to ensure all products we sell are fit for purpose, also educating our customers on caring for their items post purchase. This is with the aim to significantly and positively extend the longevity of the product life cycle.